If embracing diversity secures a glorious future for brands, why wait to evolve?,Nature gets it. Nature has shown us that diversity is the key to true abundance. Biodiversity of plants and animals all working together creates more for all, not less.We’re all part of exactly the same system, so why does it feel like our industry was the slowest to get the memo?As a queer, female creative […]
If embracing diversity secures a glorious future for brands, why wait to evolve?
Nature gets it. Nature has shown us that diversity is the key to true abundance. Biodiversity of plants and animals all working together creates more for all, not less.We’re all part of exactly the same system, so why does it feel like our industry was the slowest to get the memo?As a queer, female creative […]
NIC bemoans ‘stuttering’ delays to green infrastructure policy and planning - edie,The UK Government is “off track to meet its targets and ambitions” on major infrastructure initiatives, according to a new report that has lambasted the lack of progress on household energy efficiency and electric vehicle (EV) charging. Tags:edieedie.netEnergyGreen infrastructureGreen Policyinfrastructurenicplanningpolicyrenewables
72andSunny gets naked with Taco Bell,Taco Bell has launched Naked Chicken Taco via 72andSunny with an integrated campaign across radio, OOH, social and in-store.The announcement:For the launch of Taco Bell’s latest masterpiece, the Naked Chicken Taco, 72andSunny have created an integrated campaign across radio, OOH, social and in-store. The ‘Naked But Tasteful’ campaign uses nude Renaissance artworks with their nakedness Tags:72andSunnyandrew howieAndy FlemmingF.Y.I.Mumbrellamumbrella.com.au
United Airlines 'Good Leads the Way' campaign lands in Australia via 72andSunny,United Airlines has expanded its Good Leads The Way brand campaign to Australia with agency partner 72andSunny.The announcement:United Airlines today expanded its Good Leads The Way brand campaign to Australia – telling the story of United’s commitment to customer service, diversity and sustainability, and captures the optimism fueling the airline’s ambitions at a time of Tags:72andSunnyF.Y.I.Mumbrellamumbrella.com.auUnited Airlines
What the creative industry can learn from the tech industry,There are two types of tech companies, hardware and software. Having worked inside both, (I spent eight years working inside Apple and Facebook in the US) I believe that we have traditionally aligned our industry with the way hardware companies operate but, to thrive in the modern world, we must emulate the culture and ways Tags:72andSunnycreativeLuke MartinMumbrellamumbrella.com.auop edopinionTechTechnology
Andy Flemming to join 72andSunny in permanent role,Former M&C Saatchi group creative director, Andy Flemming is set to join 72andSunny in a permanent role, as the agency told Mumbrella he has joined on an extended contract.When asked about details of his new role, the agency said it didn’t have confirmation of the finalised contract or job title yet, but it plans to Tags:72andSunnyAndy FlemmingMumbrellamumbrella.com.auNews
Kraft Heinz selects TBWA\Sydney to handle creative for Golden Circle,Kraft Heinz has named TBWASydney as the creative agency of record for its brand Golden Circle in a closed pitch process.TBWASydney’s remit will include the entire beverages portfolio including the development of the Golden Circle Masterbrand, replacing incumbent 72andSunny, who was appointed to the brand in 2020.Nitsa Lotus, chief growth officer at TBWASydney, added: “We Tags:72andSunnyFraft HeinzGolden CircleMumbrellamumbrella.com.auNewsNitsa LotusRebecca PrestonTBWASydney
If embracing diversity secures a glorious future for brands, why wait to evolve?,Nature gets it. Nature has shown us that diversity is the key to true abundance. Biodiversity of plants and animals all working together creates more for all, not less.We’re all part of exactly the same system, so why does it feel like our industry was the slowest to get the memo?As a queer, female creative […] Tags:72andSunnyCornel OziesGenevieve HoeyKyra BartleyMumbrellamumbrella.com.auopinionSherina Florence
Palmolive highlights First Nations growers in new campaign,Palmolive has launched a new campaign to support its native Australian superfood-infused body wash, Palmolive Skin Food, highlighting the stories of First Nations growers.The campaign, created in partnership with creative platform, Genero, reflects the brand’s discovery, when in discussion with industry supplier Native Extracts during product development, which revealed the huge underrepresentation of First Nations […] Tags:Andrew CoyleAnthony CrewesCornel OziesGeneroMumbrellamumbrella.com.auNewspalmoliveWe Believe
Raiders trade one-time Pro Bowl TE to Giants
Raiders trade one-time Pro Bowl TE to Giants,This comes less than a year after Waller agreed to an extension with the Raiders. That $17M-per-year contract will now be the Giants’ responsibility.
Evil Dead Rise: 10 of the Best Sam Raimi Movies
Evil Dead Rise: 10 of the Best Sam Raimi Movies,Evil Dead Rise is the lates chapter in the horror franchise. To celebrate, here are 10 of the best Sam raimi movies.
How Marquis Dendy brought bucket hats to athletics
How Marquis Dendy brought bucket hats to athletics,When Marquis Dendy made the impulse decision to wear his bucket hat for a practice session last year, little did he know that he would become an unlikely ambassador for
The post How Marquis Dendy bro
Forgotten CBS Sitcoms That Deserve Your Attention – Looper
Forgotten CBS Sitcoms That Deserve Your Attention - Looper,CBS has made some of the most famous sitcoms ever, but they can't all become classics. Here are some forgotten CBS sitcoms that deserve your attention.
How the Hubble telescope is keeping a 265-year-old stargazing project alive,In 1758, a French astronomer started cataloging stars and comets through a ground telescope. Today, Hubble and amateur stargazers continue his legacy. Tags:Deep SpaceNasapopsci.comPopular ScienceScienceSpacespace telescope
Super Glue could make it easier to recycle plastic,The primary ingredient in Super Glue forms a moldable plastic that can be reduced back down to raw materials, making it more recyclable that petroleum-based plastics. Tags:chemistryEnvironmentpopsci.comPopular ScienceSustainabilityTechnology